Web Design
Some development companies out there will tell you, “design doesn’t matter, your site should just work”. An interesting thought, but that’s like stating “it doesn’t matter what a car looks like, it should just run”. In every aspect of our daily lives, we choose things based upon their function as well as how visually interesting and stimulating we find them. From the clothes we wear or the cars we drive, right down to the stores we choose to shop at, design plays a major role in these decisions. Web browsing is no different, the sites people choose to patronize are determined by form and function. Both aspects need to work in harmony for a successful online experience.
Your website’s design should meet two important criteria:
- The design should support the function of your business through layout and ease of navigation.
- The design should be representative of your company’s personality and the interests of your users.
Our designers are happy to be working with a company that understands the value of good design, and it shows in their work. Shift promotes a strong work ethic and we take pride in the designs we’ve provided for our clients. We have years of experience of marrying client design goals with a layout that’s conducive to the business model. Yes your site should work, but is it too much to ask that it look good as well? We don’t think so.